Vellichor Prime III wire-brushed European oak plank swatch

Vellichor Prime

Vellichor Prime III

Wire-brushed European oak engineered hardwood · 7-1/2″

  • 7-1/2″ wide
  • 3/4″ (4mm top layer) thick
  • 4MM wear layer
  • 75″ random lengths
  • Wire-brushed
Call for PriceQuoted by project: square footage, current pricing and installation. Call or book a free in-home estimate.

12 Month Interest Free Financing *Call for Details*

Authorized Vellichor dealer in Woodland Hills. Buy material only or have us install it as your licensed flooring contractor. Delivery available, charged separately based on job site location and project size. Showroom: 21030 Victory Blvd, Woodland Hills.

About this floor

Vellichor Prime III

Prime III: the everyday width in Vellichor's Prime range

Vellichor's Prime collection is unusual: each color comes in its own board size, while the oak face and finish never change. Prime III lands on 7-1/2″, a width that sits comfortably in a 12-foot bedroom or a long living room alike.

Look and design

Brushing with wire gives Prime III a gently raised grain that hides the odd scuff. Boards are cut to random lengths topping out at 75″, so joints scatter instead of stacking. Vellichor has not written color notes for it; set a board beside its twin, Prime IV, and choose by eye.

Construction and specs

Vellichor builds it 3/4″ overall. The upper 4mm is European oak, sealed under PPG's UV-cured lacquer reinforced with aluminum oxide. Plan on 23.31 sq ft per carton (item VC-303).

Where it works best

Its standard width suits bedrooms and living rooms first, with hallways and offices close behind.

Installed by our licensed flooring contractor team

Since Vellichor's page doesn't spell out a method, we pick nail, glue or float only after seeing your subfloor. Planks rest in the house before our crews start, and expansion gaps hide under the baseboard. Read about our hardwood installation, see Vellichor flooring, or Prime IV.

See it and get a quote

Phone (818) 963-0878 to compare Prime III and Prime IV; we install in Woodland Hills and nearby neighborhoods. Call ahead and we'll check whether we have a matching sample at our Woodland Hills showroom. Booking a new in-home estimate? We bring samples to your home.

Specifications

The details

Brand
Vellichor
Collection
Vellichor Prime
Color
Prime III
Manufacturer item #
VC-303
Flooring type
Engineered Hardwood
Species
European Oak
Width
7-1/2″
Length
75″ random lengths
Thickness
3/4″ (4mm top layer)
Wear layer
4MM
Finish
PPG aluminum-oxide UV lacquer
Surface
Wire-brushed
Sq ft per box
23.31

Last verified Oct 19, 2026 (Vellichor product page).

Wood is a natural material. Color, grain and character vary from board to board, and screens and lighting change how a floor looks. Please contact us or visit our Woodland Hills showroom to see it in person before ordering.

Where it works

Rooms for Vellichor Prime III

Planning a kitchen? Ask us and we’ll check the room first.

  • Living & dining rooms
  • Bedrooms
  • Hallways & entries
  • Home offices

Care & installation

Install, care & delivery

Installation

Our crews check your subfloor for moisture and flatness, acclimate the flooring, and install it to Vellichor's published instructions. Learn more about our hardwood flooring installation.

Care

  • Sweep or vacuum (hard-floor setting) regularly to remove grit.
  • Clean with a barely damp mop and a cleaner made for finished wood floors. Never wet-mop or steam.
  • Use felt pads under furniture and mats at entries.
  • Keep indoor humidity steady to limit seasonal gaps.

Delivery & warranty

Vellichor flooring is ordered through the distributor. Call to confirm current availability and lead time. Delivery available, charged separately based on job site location and project size.

Warranty.

Vellichor provides a written manufacturer warranty for its engineered floors. Coverage depends on proper installation, care and use. Read the full terms on Vellichor's warranty page.

Questions

About Vellichor Prime III

What size is Vellichor Prime III?

7-1/2″ wide, 3/4″ thick, in 75″ random lengths.

What finish does Prime III have?

A PPG aluminum-oxide UV lacquer.

Good to know

Buying with us

How much does Vellichor Prime III cost?

Price depends on square footage and whether you need installation. Call (818) 963-0878 or book a free in-home estimate for a quote.

Can I see this floor in person?

Call ahead and we’ll check whether we have a matching sample at our Woodland Hills showroom. Booking a new in-home estimate? We bring samples to your home.

Do you install it?

Yes. It’s installed by our licensed flooring contractor team, or you can buy the material only.

Do you deliver?

Delivery available, charged separately based on job site location and project size.

Sample display boards at the Glamour Flooring showroom in Woodland Hills

Visit the showroom

See Vellichor Prime III in Woodland Hills

Call ahead and we’ll check whether we have a matching sample at our Woodland Hills showroom. Booking a new in-home estimate? We bring samples to your home.

Address
21030 Victory Blvd, Woodland Hills, CA 91367
Hours
Mon–Wed 10–6 · Thu 10–4 · Fri 10–6 · Sat 10–5 · Sun closed

Showroom details · Contact and directions

Free in-home estimate

Book a Free In-Home Estimate

Tell us about your project and we’ll set up a visit. We measure, check your subfloor and bring samples to your home.

  • Buy material only, or have us install it as your licensed flooring contractor
  • Delivery available, charged separately based on job site location and project size.

Prefer a full booking page? Schedule your in-home consultation.

Ask about Vellichor Prime III

    Or call (818) 963-0878

    Licensed California flooring contractor: Glamour Flooring Inc, CSLB #1005283 (C-15 Flooring). Verify license